Jamie Oliver to open new London restaurant

A second Barbecoa restaurant is set to be opened in London by celebrity chef Jamie Oliver.
Due to launch towards the end of next year, the new restaurant’s menu will have a focus on flames, fire and smoke and will feature quality cuts of meat selected by in-house butchers.
Called The Barbecoa St James and based at 194-196 Piccadilly in Prince’s House, the venture will also feature an open kitchen, bar area and apparently “unrivalled dining experience”.
The lease of the deal was agreed with The Crown Estate and will see Oliver take over the 9,000 sq ft premises which will seat more than 300 guests across two floors.
Revealing the plans, Simon Blagden, Chief Executive Officer at the Jamie Oliver Restaurant Group, said: “Barbecoa has been incredibly successful in bringing the best British produce and authentic fire-based cooking together to produce a fantastic dining experience.
“St James’s status as one of London’s top dining districts is well established, so we’re very excited to have secured this opportunity with The Crown Estate. We’re looking forward to bringing the unique experiences and tastes of Barbecoa to even more of London’s food lovers.”
The St James area has seen a raft of new restaurants opening since The Crown Estate announced plans to invest £500 million in it, with the likes of Angela Hartnett’s Café Murano, Philippe Le Roux’s Villandry, the San Carlo Group’s Cichetti and the Altamarea Group’s Chop Shop all opening in recent years.
Another high-profile TV chef launched a new London restaurant last month, with Heston Blumenthal opening The Perfectionists’ Café at Heathrow Airport.
Based at the new Terminal 2, The Queen’s Terminal, the menu is said to be inspired by the chef’s In Search of Perfection books and television shows, and features pizzas from a wood-burning oven, fish and chips with the smell of vinegar and onion juice, and burgers that incorporate three cuts of beef.
By Owen Mckeon
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